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About

Optivara is the GEO platform built by AI pioneers from IBM Watson and award-winning marketing leaders, delivering a single source of truth on how AI engines talk about your brand and where you win or lose, enabling you to turn insights into actions.

Supported by the IBM, Google, and Microsoft startups programs, Optivara tracks AI citations, sentiment, and traffic in one place, showing you exactly which content to optimize to improve results.

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