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Industry-Tuned Generative Engine Optimization (GEO) Platform Built for Agencies

The Optivara Insights™ platform enables you to deliver data-supported, actionable insights to your clients; it positions you as a GEO expert, using the most cutting-edge tech to give your clients a competitive advantage.

Generative Engine Optimization (GEO) Platform

Optivara helps agencies measure how clients appear across AI answer engines, understand what sources and themes are shaping that visibility, and benchmark performance against competitors and industry norms.

It also turns those insights into prioritized recommendations and action plans through an agency-ready platform built for multi-client reporting, transparency, and ongoing optimization.

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Generative Engine Optimization Solution for Business Impact

Unified GEO View

Bot hits + answer citations + sentiment + AI-sourced traffic/leads + relative rank in one place (not scattered across SEO tools and traffic logs).

Content Guidance

Show which pages to fix, generate content to post, re-query engines, and track lifts (inclusion, citation rank, and sentiment).

Industry-Tuned

We use a stable, category-specific question framework (not drifting one-off prompts) so your visibility and sentiment scores are comparable over time against your peers.

The Invisible Funnel

AI answer engines shape shortlists before prospects ever visit your site. Most influence happens off-site, outside traditional analytics.

<25%
of the sources influencing AI answers are brand-owned (Optivara Research)
<1%
of users click the cited sources in AI summaries (Pew Research)
26%
of users end their browsing session after seeing an AI summary (Pew Research)
Funnel

Don't Know Where to Start?

We make the invisible funnel visible with the Optivara GEO Impact Assessment. We evaluate how AI answer engines and AI-powered search represent your brand to prospects, customers, media, and talent. You will see what AI is saying, which sources are shaping those answers, and where you stand versus competitors. Then we deliver a prioritized action plan to improve visibility, sentiment, and recommendations.