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Delivering the Future

Optivara is the industry-tuned Generative Engine Optimization (GEO) platform built for agencies. We help agency teams measure and improve client AI answer engine performance by reverse-engineering competitors and top performers in a segment and translating those insights into a roadmap and SWOT analysis to win across the entire customer journey. Our human-in-the-loop, industry-tuned expert models show exactly what to do to improve visibility, reputation, and geographic answer engine performance, while our Generative Positioning Score™ (GPS) provides a consistent way to measure progress over time.

Featured Partners

We’re proud to collaborate with leading marketing agency partners who bring deep expertise in brand, demand generation, and creative strategy. Together, we move faster, test smarter, and deliver outsized impact for our customers.

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Frost & Sullivan

Frost & Sullivan

Frost & Sullivan, the Growth Pipeline Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation, and leadership.

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Revenue Practice

Revenue Practice

Revenue Practice is a growth agency focused on revenue generation through customer obsession and creative marketing. Stop wasting budget on paid media and engage with buyers.

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Leadership Team

Nathan Allen Optivara.ai

Nathan Allen, Co-Founder

Nathan is an experienced strategist who led AI initiatives at IBM, where his portfolio included Watson Education, Health, and Defense.     

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George Transparent

George Schoenstein, Co-Founder

George is a 3x CMO and strategy leader with over 20 years of experience driving growth for Fortune 500 companies and high-growth startups. 

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Technology Partners

We’re proud to be part of several leading startup programs that support high-growth companies with cloud infrastructure, AI tools, and mentoring. These programs help us move faster, experiment more, and deliver better outcomes for our customers.

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IBM Startup Program

Partnering with startups to accelerate innovation and scale globally. 
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Google for Startups

Helping startups build, grow, and thrive in global communities. 
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Microsoft for Startups

Supporting founders from the first line of code to global scale.